Sinharaja Tea Packaging Project
Project Showcase: Blending Heritage, AI, and Premium Craftsmanship
This project presents a premium Ceylon black tea packaging concept that combines Sri Lanka’s rich cultural heritage with modern AI-assisted design techniques. The goal was to create a visually strong, market-ready package that communicates quality while remaining practical for real-world production.
Why This Project
The company required a new, innovative packaging design that could be developed at a low cost and within a short timeframe, without relying on a full in-house graphic design team. Another key requirement was to visually showcase the product’s premium value and cultural identity in a competitive market.
This project explores how AI-assisted packaging design can help brands quickly visualize, refine, and present professional packaging concepts, making high-quality design more accessible and cost-efficient.
Design Inspiration
The central visual element is inspired by the Kandy Esala Perahera, featuring a majestically adorned elephant as a symbol of prestige, tradition, and cultural pride. The maroon, white, and gold color palette reinforces elegance while aligning with a premium tea identity.
Design Method
The concept was developed using AI image generation tools, enabling rapid creation and iteration of detailed cultural illustrations on realistic 3D packaging mockups. This approach demonstrates how AI can accelerate creative development while maintaining strong storytelling and visual impact.
Material & Production Specifications
To support both premium quality and sustainability, the following materials were considered:
Outer Packaging (Carton): High-quality coated paperboard with soft-touch lamination and gold hot foil stamping for a true metallic finish.
Inner Tea Bags: Compostable PLA or Soilon mesh pyramid tea bags, supporting eco-friendly packaging practices.
(Note: This is an initial AI-generated mockup. Final production artwork will include accurate product information and print-ready specifications.)
Design Focus
This project highlights my ability to use AI as a practical design tool—not just for creativity, but for solving real business challenges such as cost efficiency, speed, and brand presentation, while integrating cultural identity into modern packaging.
